Luxembourg ranked best-performing nation brand
The Grand Duchy has been ranked the 2016 best-performing brand in a new report, having increased its value to $85 billion (+43%) year on year. Nevertheless, not all is rosy...
(NG) The Grand Duchy has been ranked the 2016 best performing brand in a new report, having increased its value to $85 billion (+43%) year on year.
The London-based Brand Finance nation branding report was published on Thursday, just days following the evening gala Luxembourg nation branding event at Rotondes which revealed the country's new logo and promotional campaign.
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