Culture & Life

As terror attacks recede, tourism in Pakistan starts to thrive

After a bone-jarring mountain journey, Alan Cameron surveys the snow-capped peaks of Pakistan’s north near the Saiful Maluk lake. "It’s beautiful -- well worth the effort," he said, holidaying in a country better known for terrorism than tourism.

28.09.2017

(Bloomberg) After a bone-jarring mountain journey, Alan Cameron surveys the snow-capped peaks of Pakistan’s north near the Saiful Maluk lake. "It’s beautiful -- well worth the effort," said the 34-year-old Canadian holidaying in a country better known for terrorism than tourism.

Taking a break from his job as an analyst at Jefferies in London, Cameron’s holiday last month underscores the rekindling of Pakistan’s tourism industry after a sustained military security crack-down, with annual arrivals more than tripling since 2013.