Partnership
EU-China initiative to increase Chinese tourists, investments
European Commission says 10% annual increase on Chinese visitors would represent €1 billion annually for tourism industry
A new initiative which aims to increase the number of Chinese visitors to Europe by 10% a year – representing €1 billion annually for the EU tourism industry – is launching on Friday.
EU-China Tourism Year (ECTY) was announced by the president of the European Commission, Jean-Claude Juncker, in 2016 and its launch will take place at the Doge's Palace in Venice.
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